LISTSERV at Work L-Soft
Issue 4, 2009
    In This Issue:

L-Soft Releases LISTSERV 16.0
ICORS Case Study
LISTSERV Choice Awards 2009-10
A Musical Surprise from L-Soft
Exclusive LISTSERV Tote Bags
Tech Tip: LISTSERV
Tech Tip: LISTSERV Maestro


LISTSERV at Work Editorial Note

Happy holidays and welcome to LISTSERV at Work - Issue 4, 2009, the last newsletter of this year. In this issue, you will learn about the brand new LISTSERV 16.0, which makes creating first-rate email newsletters easier than ever and discover more about the life-transforming work of ICORS, the LISTSERV Choice Awards grand prize winner. Thank you for subscribing to LISTSERV at Work. We welcome you to forward this newsletter to friends and associates who might also enjoy it.

SEND FEEDBACK


A Musical Surprise from L-Soft

A Musical Surprise from L-Soft

VIEW SURPRISE


LISTSERV at Work - Quickpoll

Which of the following LISTSERV 16.0 features do you find the most appealing?

HTML Newsletter Templates
UTF-8 Support
Message Scheduling
Improved Plain Text Digest
RSS Previews


Win Exclusive LISTSERV T-Shirt

Participate in the LISTSERV quiz for your chance to win an exclusive LISTSERV t-shirt.

Win Exclusive LISTSERV T-Shirt

WIN T-SHIRT


Refer a Colleague

Do you have a colleague who would be interested in LISTSERV at Work? Use our referral form to let them know about this newsletter. Subscriptions are only issued through a double opt-in procedure.

REFER A COLLEAGUE


Showcase Your Email List Initiatives

Would you like to see your organization's work with LISTSERV or LISTSERV Maestro featured in L-Soft's LISTSERV at Work newsletter and Website? L-Soft staff is available to develop case study profiles based on your input. You will be given the opportunity to approve the case study before publication. Or would you like to provide a quote or testimonial on your experience with L-Soft products?

Please contact editor@lsoft.com for more information.


About LISTSERV at Work

LISTSERV at Work is L-Soft's customer newsletter. Published quarterly, LISTSERV at Work keeps customers and the L-Soft community up-to-date with the company's latest developments. Each newsletter contains the latest LISTSERV product and industry news, as well as opinions, guidelines and tech tips.

VIEW ARCHIVES


Contact L-Soft

L-Soft international, Inc.
8100 Corporate Drive, Suite 350
Landover, MD 20785-2231
USA

Phone:

Email:
Web:

1-800-399-5449
1-301-731-0440
editor@lsoft.com
http://www.lsoft.com

L-Soft Releases LISTSERV 16.0

LISTSERV 16.0 Released

On December 10, 2009, L-Soft announced the release of LISTSERV 16.0, featuring a newsletter template system, complete with a gallery of pre-designed HTML templates for both newsletters and administrative messages, and of course an HTML editor. LISTSERV 16.0 also introduces UTF-8 support, message scheduling, content analysis, CSV reports, and RSS abstract previews. A new feature that is extremely popular among discussion list owners is the improved non-MIME digest format. Finally, LISTSERV now supports Solaris x64 and Windows x64.

If you are among the first to upgrade to LISTSERV 16.0, you can reserve a free first mover T-shirt.

NEW IN LISTSERV 16.0
LISTSERV 16.0 DEMO
PRESS RELEASE
GET T-SHIRT


LISTSERV Choice Awards: ICORS Case Study

LISTSERV Choice Awards: ICORS Case Study

More than 90,000 people the world over who face illness, disability, family issues and other challenges are getting the message, literally, that they are not alone thanks to LISTSERV email lists run by ICORS. In honor of ICORS' life-changing use of email lists to help people in need, L-Soft awarded ICORS the grand prize in its annual LISTSERV Choice Awards competition. Read more about how ICORS puts life-changing information and support into people's hands in this case study.

PRESS RELEASE
ICORS CASE STUDY


LISTSERV Choice Awards 2009-10 Open for Nominations

LISTSERV Choice Awards

Nominations are now open for the 2009-10 LISTSERV Choice Awards. The LISTSERV Choice Awards is a worldwide recognition program for email list communication excellence. Now in its fifth year, the LISTSERV Choice Awards honor the most successful, beneficial and exemplary usage of email lists. All types of lists are eligible to participate, including newsletters, discussion lists, announcement lists and email marketing campaigns, provided that LISTSERV or LISTSERV Maestro technology is used.

NOMINATE


Exclusive LISTSERV Tote Bags Available

Exclusive LISTSERV Tote Bags

The LISTSERV community voted for their favorite tote bag designs. Now, to receive your own exclusive LISTSERV tote bag, all you need to do is to tell us – in at least 15 words – why you like LISTSERV.

RECEIVE TOTE BAG


Tech Tip: LISTSERV

LISTSERV Tech Tip

Q: What is 'backscatter' and why should I worry about it as a LISTSERV Site Administrator?

Answer by Ben Parker
Chief Corporate Consultant, L-Soft

Backscatter email (also known as outscatter, misdirected bounces, blowback or collateral spam) is a side-effect of email spam, viruses and worms, where a LISTSERV server receives spam and bogus command emails and sends acknowledgement or rejection messages to an innocent party's email address. This occurs because the From: address in the original message to LISTSERV is forged to contain the email address of the victim. Since these messages coming back from LISTSERV were not solicited by the recipients, are substantially similar to each other, and are delivered in bulk quantities, they may be treated as unsolicited bulk email or spam. As such, LISTSERV systems that generate email backscatter can end up being blacklisted, which negatively affects your server's email reputation and reduces your deliverability of (wanted) list email.

READ MORE


Tech Tip: LISTSERV Maestro

LISTSERV Maestro Tech Tip

Q: How Can I Reduce the Number of Completed Jobs Stored in LISTSERV Maestro?

Answer by Liam Kelly
Senior Consulting Analyst, L-Soft

For sites that use LISTSERV Maestro heavily, the list of completed jobs in Maestro can grow to the point where the system database becomes undesirably large and the user interface functions begin to slow down. This usually means that it's time to do some archiving of old jobs and to set up auto-archiving to prevent such database bloat in the future.

READ MORE


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