LISTSERV® Maestro

LISTSERV Maestro is a marketing add-on that allows you to easily reach your subscribers with targeted, data-driven opt-in campaigns.

Perfect for organizations looking to increase subscriber engagement, LISTSERV Maestro provides essential feedback on your marketing efforts with in-depth tracking, reporting, analytics and list segmentation.



Yes

Reporting and Analytics

Track opens, clicks and conversions. Use this information to improve future communications.
Yes

A/B-Split Testing

Ensure your campaigns are as effective as possible with the split testing capabilities of LISTSERV Maestro.
Yes

Automated Drip Marketing Campaigns

Send follow-up messages to subscribers who showed interest in previous communications

What Makes LISTSERV Maestro Unique?

Manage Complex Email Campaigns with Ease

  • Run simultaneous, data-driven campaigns from one easy-to-use interface
  • Assess how well your campaigns are performing with real-time analytics
  • Analyze opens, clicks and conversions to measure the impact of your communications
Manage Complex Email Campaigns with Ease


Track Long-Term Growth

  • Keep track of the progress of your campaigns over time
  • Receive automatically generated charts and reports
  • Review daily subscriber reports and analyze the growth of your subscriber lists
Track Long-Term Growth


Optimize Your Messaging with Subscriber Data

  • Get detailed demographic breakdowns of your subscriber base
  • Send targeted messages to different categories of subscribers
  • Trigger follow-up messages to subscribers based on previous responses
Optimize Your Messaging with Subscriber Data


Select from Multiple Tracking Levels

  • Choose exactly what to track, including opens, clicks, conversions and social media shares
  • Decide how much personally identifiable information to collect
  • Use the built-in system to obtain permission for personal tracking from subscribers
Select from Multiple Tracking Levels


Take Advantage of the Step-by-Step Delivery Guide

  • Ensure accurate targeting and delivery by following clear steps for every mail job
  • Send test messages to yourself and your team before delivery for quality control
  • Schedule mail jobs for delivery at any date and time in any time zone
Take Advantage of the Step-by-Step Delivery Guide


“ ”

"With LISTSERV Maestro and the other L-Soft products, we will be able to better tailor our message to meet the interests not only of donors but of people who, through our network of Web sites, express an interest about knowing more."

Casey Cichowicz – United Way

United Way

United Way

United Way Worldwide is the leadership and support organization for the network of nearly 1,800 community-based United Ways in 45 countries and territories. Each United Way is independent, separately incorporated and governed by local volunteers. They envision a world where all individuals and families achieve their human potential through education, income stability and healthy lives.

The organization uses LISTSERV Maestro to communicate with staff, donors, volunteers and those interested in knowing more about their communities in far-reaching corners of the United States and beyond.

Observed benefits included an increase in United Way's capacity to share knowledge and best practices, and to bring together available resources to better serve the people in every community. In addition, United Way plans to reach a broader audience of non-profit professionals to spread more knowledge concerning specific issues and practices. The advanced products provided by L-Soft will increase United Way's capacity to bring together resources to better serve the people in every community.

2.8 Million
Volunteers

1,800
Community-Based Organizations

23 Years
Using LISTSERV Software

Why LISTSERV Maestro?


Cost-Effective

Cost-Effective
Cost-Effective

Save Resources


We specialize in email so you don't have to. With Maestro, rise above the logistics – manual sends, tedious contact management, daunting analytics – and get to work.


With our cloud-based version, the tried-and-true delivery process of Maestro will make sure your campaigns get to the right people at the right time.

User-Friendly

Zero Hassle


The intuitive, user-friendly web interface guides you through the entire process, from message creation and target group selection to performance analysis.


LISTSERV Maestro follows best email marketing practices, so rest easy and focus on what matters most – your subscriber engagement.

Results-Oriented

Concrete Deliverables


Not only can Maestro deliver your campaigns, it can give you the information you need to improve the next one.


Track your performance with real-time reporting and analytics, including click-through rates, conversions, bounced messages and overall engagement.

Scalable

Suited for Any Size


Our goal is to help you grow, so we've made sure Maestro can keep up. Engineered for maximum uptime, reliability and scalability, Maestro is ideal for both small-scale newsletters and large-scale enterprise campaigns.


Regardless of how many subscribers you have, Maestro is licensed according to your delivery capacity needs.

Collaborative

Divide and Conquer


Work smarter while Maestro works harder. The interface allows you to tailor the structure of your lists to best suit your team.


Share tasks among users, add or limit capabilities to specific team members and divvy up responsibilities.
User-Friendly

User-Friendly
Results-Oriented

Results-Oriented
Scalable

Scalable
Collaborative

Collaborative

Save Resources

Cost-Effective

We specialize in email so you don't have to. With Maestro, rise above the logistics – manual sends, tedious contact management, daunting analytics – and get to work.


With our cloud-based version, the tried-and-true delivery process of Maestro will make sure your campaigns get to the right people at the right time.



Zero Hassle

User-Friendly

The intuitive, user-friendly web interface guides you through the entire process, from message creation and target group selection to performance analysis.


LISTSERV Maestro follows best email marketing practices, so rest easy and focus on what matters most – your subscriber engagement.



Concrete Deliverables

Results-Oriented

Not only can Maestro deliver your campaigns, it can give you the information you need to improve the next one.


Track your performance with real-time reporting and analytics, including click-through rates, conversions, bounced messages and overall engagement.



Suited for Any Size

Scalable

Our goal is to help you grow, so we've made sure Maestro can keep up. Engineered for maximum uptime, reliability and scalability, Maestro is ideal for both small-scale newsletters and large-scale enterprise campaigns.


Regardless of how many subscribers you have, Maestro is licensed according to your delivery capacity needs.



Divide and Conquer

Collaborative

Work smarter while Maestro works harder. The interface allows you to tailor the structure of your lists to best suit your team.


Share tasks among users, add or limit capabilities to specific team members and divvy up responsibilities.

See How LISTSERV Works in Your Industry

Business
Business
Education
Education
Government
Government
Healthcare
Healthcare
NGOs
NGOs



See How It Works
Get in Touch
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