L-Soft to Showcase E-Mail Solutions at DMA Net.marketing Spring Conference & Exhibition

Landover, MD (February 21, 2001) – L-Soft, creators of the original LISTSERV® technology, announced plans to exhibit at The Direct Marketing Association's Net.marketing SPRING conference & exposition held February 26-28. The DMA event will showcase the cutting-edge technology that is revolutionizing the marketing world. L-Soft will display its software and outsourcing solutions that facilitate the execution of personalized e-mail marketing campaigns, newsletters and discussion groups. L-Soft's flexible and scalable solutions provide organizations with an effective means of distributing useful, relevant and up-to-date information to large numbers of customers.

L-Soft's expert team of technicians will be present at Booth #813 in the Washington State Convention and Trade Center in Seattle, WA. Those visiting the booth will have the opportunity to win free licenses of L-Soft's flagship product, LISTSERV software, and may enter a drawing for a portable MP3 player.

L-Soft welcomes attendees to review case studies of British Airways and Harris Interactive, customers who identified a need for improved customer communication and have since benefited from L-Soft solutions.

L-Soft Vice President of Marketing, Gabriela Linares, will be in attendance and is available for interviews during the three-day event.

Over 30 Washington-based organizations currently use L-Soft solutions, including Microsoft, AT&T Wireless, Nintendo, Adobe, Washington State Lottery, MSNBC, and the State of Washington Department of Information.

L-Soft will showcase the following technologies:

  • LISTSERV® software is designed for managing e-mail lists and personalized direct e-mail marketing campaigns. It is recognized for its flexibility, scalability, performance and time-tested robustness.
  • LSMTP® is L-Soft's e-mail delivery software that distributes messages at lightning-fast speed. Clients with large e-mail workloads will appreciate LSMTP's performance, as well as its ability to operate on mainstream personal computers.
  • ListPlex®, L-Soft's high-end hosting service allows customers to outsource their e-mail lists or personalized e-mail services under a virtual domain name for seamless integration with the rest of their Internet presence.

About L-Soft

L-Soft specializes in the development of services for professional e-mail communication management. Since 1994, L-Soft has been the pioneer of the e-mail communication industry with LISTSERV®, the premier software for e-mail list management. L-Soft's technology is tailored for commercial usage, offering outstanding performance, reliability, and scalability. Having serviced over 2000 customers, L-Soft's comprehensive outsourcing services and software applications facilitate the administration of e-mail lists, newsletters, and discussion groups. Launched in 1986, LISTSERV delivers 30 million messages on an average weekday to the 100 million subscriptions of over 160,000 LISTSERV lists worldwide.

L-Soft Press Contact

Susan Brown Faghani
1-301-731-0440, Ext 4

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